The year 2016 seems to be Femi Adebayo's year as the second generation actor inked a brand ambassadorial deal with real estate firm; Kayode Obembe and Co Limited. The formal signing on ceremony held on Thursday March 31 at Ikeja.

At the ceremony, the elated actor explained that he had taken his time to verify the reputation of the firm, and was pleased to be their brand ambassador. Speaking further he said that although he had received quite a number of offers from other real estate firms, he was satisfied with Obembe and Co's reputation, hence his decision to represent them.

"I agreed to the endorsement because I have done by own research, and I discovered that they are very reputable. However, I have gotten so many offers from other real-estates companies but I decided to associate myself with this company because they are highly reputable and reliable," he said.

Speaking on combining his role as a brand ambassador with his new appointment, he explained that both positions complement each other. He also urged the firm to invest in Kwara state so as to extend their brand, while creating employment opportunities in the state. He stated, "The two are there to complement each other because tourism goes along with branding. On behalf of the Kwara state governor, I use this medium to invite Kayode Obembe to Kwara state to invest in real-estate. This will not only expand the coast of the brand, but will also create employment in the state."