The Speaker, Osun State House of Assembly, Hon. Salam Najeem Folasayo on Thursday posited that massive media campaign is needed to aid the anti- corruption crusade of the administration of President Muhammadu Buhari.

To exhibit seriousness on the war against graft, Salam said the campaign must have a cleverly coached watchword that would demonise corruption.

Speaking at the 10th public lecture of Kwara State council of Nigeria Union of Journalists (NUJ) with the theme "The Change Project: Ending Corruption and Ensuring Prosperity in Nigeria", the speaker explained that if coercion in the value of rule of law is deployed, people who live on the proceeds of corruption should be made to suffer and lose their reward.

Salam, however expressed worry that there is a caveat on war against corruption as those considered to be law enforcers also enmeshed in the stinking situation.

The Osun speaker also advocated political will on the part of leaders at all levels to stem the growing trend of corruptible tendencies.

"If persuasive instrument is to be used, then the government of President (Muhammadu) Buhari needs a massive media campaign with a cleverly coached watchword that would demonize corruption, and I think the body language of the President is doing the magic already.

"Even the suspected corrupt ones are denouncing corruption now. Good or bad, that is a positive direction. For the sake of the non-conformists who have vowed to live and die in corruption, because of its huge reward, instrument of coercion is equally needed.

"So, if coercion in the value of rule of law is deployed, the people who profit from corruption and those who live on the proceeds of corruption must be made to suffer and lose their reward, but how can that be achieved when the enforcers of the laws are corrupt themselves?

"I am of the opinion that political will on the part of leaders at all levels is demanded. This is the only potent weapon that has worked in all developed nations and some other saner climes, and it can work here too.

"And I am confident that with the disposition of President Muhammadu Buhari, corruption is in big trouble", he said.